About Us

With us the future of real estate is built on innovation, transparency and commitment to excellence.

Timeline SantaRosa

2005
SantaRosa's beginnings

The real estate market in Colombia is beginning to develop and acquire a level of sophistication that requires specialized services in the financial and real estate structuring of projects.

SantaRosa was born as a financial advisor specialized in the structuring of real estate projects for rent.

2007
Built To Rent

SantaRosa leads the financial structuring of one of the first hotel projects to be born under the Built To Rent concept in real estate trust.

2008 - 2012
Growth of Rental Projects

SantaRosa continues to advise the market, participating directly in more than 9 hotel projects with local and international brands.

Additionally, it opens its portfolio of services to projects with commercial and corporate uses.

2013
SantaRosa, Investment Fund Manager

SantaRosa becomes a founding partner of the AKTIVOS INMOBILIARIOS fund for COP 450,000,000,000,000, under a strategy of buying stressed assets, conversions, BTS, change of use, SLB, and others.

2014 -2017
Structuring, Consolidation & Sale

For five years SantaRosa participated as manager of the AKTIVOS INMOBILIARIOS fund in which it was able to execute the fund's investment strategy.
In 2018 SantaRosa sold its stake in the fund.

2018
SantaRosa: New Era as Investment Bank

SantaRosa, begins a new phase as an investment bank specialized in the real estate sector, addressing the new market dynamics of investment funds, corporate companies, family offices, and real estate projects in general.

2019 - 2020
Relevant Projects

SantaRosa leads the structuring of several real estate projects such as the definition of the real estate strategy of Eterna S.A. group, the structuring of the SLB Acertek transaction, the renegotiation of all the real estate contracts of COLWAGEN S.A.S.

Participated as appraiser for the Intercontinental Hotel in Cartagena; participated as property and asset manager for Ashmore-Avenida, and others.

2021
SantaRosa Commitment to Innovation

Beginning of an internal focus on innovation and the digital revolution (Proptech). Beginning to link roles dedicated to research and development of technology applied to the real estate sector.

2022 - 2024
Team Growth & New Projects

SantaRosa has one of its most relevant projects structuring the SLB transaction of Auteco S.A. At the same time, it begins to consolidate the investment banking, property management, asset management and real estate technology teams.

2025
A Comprehensive Business Model Supported by Technology

SantaRosa achieves the consolidation of a multidisciplinary team that integrates technological solutions throughout the value chain of the real estate sector.

With this, it defines a new long-term strategy and includes the digitalization of business processes and the offer of products and services to the market.

Our Identifying Values

Focus on Closing Business

We are dedicated to closing deals with precision and determination.

True to Our Criteria

We maintain firm and consistent criteria in all our decisions.

Common Sense

Common sense guides us. We make practical, rational decisions based on experience and good judgment.

Generate Impact

We strive to make a positive impact in everything we do.

Rapidity

We value speed, acting with agility to respond effectively to customers and the market.

Audacity

We are bold and courageous, taking calculated risks to overcome limits and achieve goals.

Learning

We believe in continuous learning as an engine for growth.

Our Team

Santiago Vásquez

Santiago Vásquez

Manager

Alejandro González

Alejandro González

Manager

Sebastián Buriticá

Sebastián Buriticá

Senior Finance Analyst

Diego Latorre

Project Analyst

Leidy Vanegas

Leidy Vanegas

Coordinator

Daniela Atuesta

Daniela Atuesta

Analyst

Francy Rodríguez

Francy Rodríguez

Analyst

Andrés Hernández

Andrés Hernández

Lead Solution Architect

Neider Zamora

Neider Zamora

FullStack Dev

Laura Usuga

Laura Usuga

Front End Dev

Camilo Sanchez

Camilo Sanchez

Solution Architect